Jordan Poyer's Wife 'Hid from the Limelight' During First Year as a WAG. Now She's Sharing 1 Piece of Advice for Newcomers (Exclusive) Zoey LyttleOctober 4, 2025 at 5:00 AM 0 Rachel Bush/Instagram Jordan Poyer and Rachel Bush.
- - Jordan Poyer's Wife 'Hid from the Limelight' During First Year as a WAG. Now She's Sharing 1 Piece of Advice for Newcomers (Exclusive)
Zoey LyttleOctober 4, 2025 at 5:00 AM
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Rachel Bush/Instagram
Jordan Poyer and Rachel Bush. -
Rachel Bush became an NFL WAG at age 18, when she started dating Jordan Poyer during his initial professional stint with the Cleveland Browns
One year into their relationship, he signed with the Buffalo Bills; Poyer, Bush and their daughter Aliyah, now 8, settled in Western New York city for the following seven years
Poyer played for the Miami Dolphins for a single season in 2024 before returning to Buffalo this year. His wife, Bush, tells PEOPLE about what it was like to move their family away from home for such a brief period
Few NFL wives and girlfriends can truly put down roots. Football pros can be traded between teams at any point during the year. Almost any player could be told they could have to pack up their lives and relocate, along with any partners or kids they may have at home.
Rachel Bush, 27, has really only experienced that type of instability once in the near-decade she's been with Buffalo Bills safety Jordan Poyer, 34, though he has played for three different teams since they started dating.
They met when Poyer was on the Cleveland Browns. Bush was just 18 years old at the time, and she admits there were "unique" circumstances that kept her from having the full WAG experience she's since come to know. For one thing, Poyer was out with an injury for a significant part of the 2016 season.
Rachel Bush/Instagram
Plus, Bush was trying to conceal some major personal news. At the time, the social media model was expecting their daughter, Aliyah.
"I was kind of hiding. It was such a funky year for us," Bush tells PEOPLE. "Obviously, I had my own name, but I didn't want people out to know I was pregnant yet. So I hid from the limelight that year."
She never felt completely at home in Cleveland, but when Poyer signed with the Buffalo Bills a year later, Bush was still young and still somewhat new to the NFL. Thus, she put down roots in Western New York, making it a place where she could raise their now-8-year-old daughter. And as the city became home, Bush happily settled into the Bills family, too.
She easily bonded with other wives and girlfriends of the team, even though she was much younger than most of them at the time. They welcomed her with open arms, inviting her to all the "wives parties" and similar events hosted throughout the year.
Her husband stayed with the Bills for seven straight seasons, during which time he and Bush tied the knot with a ceremony in February 2018. Last year, however, Poyer made a big change: he signed with the Miami Dolphins for a single season.
It wasn't a totally hectic switch-up for Bush because she and Poyer actually already had a home in Florida. But even as state residents, Miami didn't feel like home in the same way Buffalo did. Luckily, the family didn't have to spend too long away from their beloved northern city. Poyer returned to the Bills for the 2025 season, and for Bush, it was a homecoming like no other.
Rachel Bush/Instagram
Rachel Bush and Jordan Poyer.
"It's just so hard for me to speak on Miami because it was such a short stint there. My heart obviously is Buffalo and the Buffalo Bills when it comes to football," she tells PEOPLE. "I'm just happy to be back here. Cloud nine."
The mom of one continues, "The love [Poyer] has here in Buffalo and the love we have here as a family ... Nothing is like Buffalo, especially for a wife. We're a family. It's honestly incomparable."
Many NFL families have to scramble to find suitable accommodations after a trade happens, and Bush notes that their recent move back to Buffalo was "probably similar to most experiences wives have with NFL, with their husbands jumping all over."
Rachel Bush/Instagram
Rachel Bush and her daughter, Aliyah.
Ultimately, however, their family got extremely lucky with their return. At first, they planned to bunk with another player until they got their own housing situation sorted, but Poyer's move back just so happened to align with their anticipated host's move out of the city. They were able to move into Poyer's former teammate's empty abode.
"I was [on vacation] in France, so I had to rush back and get this brand new house furnished as the season's starting," she adds. "It's been hectic. It's been crazy, but it's been so fun."
Plus, now that Bush is one of the Bills' WAG "veterans" herself, she puts a significant amount of effort into maintaining beloved traditions and ensuring the younger women get to experience the same bond.
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Rachel Bush/Instagram
Rachel Bush.
"This is the fun part about this lifestyle. It's so busy, and it happens so quick, and it's gone before you know it," says Bush. "I embrace everything that I can do and tradition."
She recently took over planning responsibilities for the team's annual Halloween party, which was previously hosted by Hailee Steinfeld and her husband, Bills quarterback Josh Allen. Bush says she stepped in because the Sinners star wasn't able to put it together this year due to work obligations.
Bush is also dedicated to being a good role model for rookie WAGs. She hopes they follow in her lead when it comes to maintaining independence outside of the NFL and their relationships. If the influencer could impart any wisdom on the younger generation of wives and girlfriends, she says she'd tell them to "make sure you have something for yourself."
Rachel Bush/Instagram
Rachel Bush.
"You could even use this platform to build your own platform," she continues. "I love being a wife, I love being a mom. But at the same time, I love having my own individual thing going on for myself. I had my name before I met Jordan."
She maintains that the term "WAG" doesn't have to be reductive, and it doesn't have to be an "overwhelming" title for women cheering from the sidelines.
"Take Hailee, for example. She can't do the Halloween party because she has work. That's fine. To me, that's how it should be," Bush notes. "But I do know how much Hailee loves it here and how much she does love this role. She really truly is a good example of someone who embraces both perfectly, her work life and then [the NFL]."
Ultimately, professional football isn't a lifelong career. When it ends, Bush will be glad to have something ongoing for herself.
"There's a reason WAGs love being WAGs. It's truly, honestly so fun. It's been the best years of my recent life," she tells PEOPLE. "But what do you have when you can't be a WAG anymore? ... That's just my thing: be that and more."
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