Caitlin Clark tells NBA how to save its dire TV ratings after driving excitement in WNBA to new levels
Caitlin Clark shared her theory about the decline in the NBA's TV ratings and provided a potential solution. About two months into the 2024-25 season, the association has seen a significant dip in TV ratings with ESPN's coverage down 28 percent through November 21, per Yahoo Sports. The Washington Post also reported that the overall ratings are down 18 percent compared to last year, with an average of 1.4 million viewers per game.
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