
Even Gen Z hate the new 'woke' Jaguar! New Barbie pink electric car is slammed as 'cheap' and 'cringe' on social media - after carmaker ditched classic design to appeal to a younger audience
When Jaguar announced their woke rebrand last week, it was clear they were after a younger market. The legacy British brand, headquartered in Coventry, released pictures of the futuristic GT car dubbed the 'Design Vision Concept' ahead of its full reveal at Miami Art Week. The Barbie pink, futuristic, design appeared to be trying to catch the attention of Gen Z. But young people have declared that they detest Jaguar's new electric-only rebrand and said it looks 'cheap'.
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